
Hannah leads Flow Capital’s marketing function end to end, including content strategy, SEO/AEO, CRM, partner marketing, paid advertising, events, and marketing operations. She has made AI a core part of Flow’s go-to-market strategy, optimizing the firm’s visibility across AI answer engines and traditional search while building AI agents and automations to run a high-output marketing deparment with a lean team. Prior to Flow Capital, Hannah worked in marketing at a Quebec-based SaaS company, where she led market research and strategy, developed promotional materials, and managed social media campaigns across multiple platforms. She also brings experience from the digital media and entertainment industries.